Managing Historical Data Settings

Overview

The Historical Data settings allow you to supplement your live tracking data with order history from before the Reco pixel was installed. This is managed from the Settings page.

Settings Overview

Setting Description Location
Historical data toggle Enable or disable blending of historical data with live data Settings page
Import orders Pull order history from your Shopify store Settings page

Enabling Historical Data

  1. Go to the Settings page
  2. Find the Historical Data section
  3. Toggle historical data on

When historical data is toggled on, it's blended with your live tracking data to produce richer recommendations. When toggled off, only live pixel data is used.

Importing Orders

  1. Make sure historical data is toggled on
  2. Click Import Orders
  3. Wait for the import to complete

The import pulls order data directly from your Shopify store — no file uploads needed.

How Blending Works

Data Source When It's Used
Live pixel data only Historical data is toggled off
Live + historical data Historical data is toggled on and orders have been imported
Historical data only Pixel hasn't collected data yet but orders have been imported

The blending is seamless — customers will never know whether a recommendation came from live data, historical data, or both.

Re-Importing Orders

Each import replaces the previous historical data set. This is useful when:

  • You turned off the pixel temporarily and want to capture those orders
  • You switched attribution modes and want the historical data re-processed
  • You want a fresh import of your latest order history

Re-importing replaces all previously imported historical data. Your live tracking data from the pixel is never affected.

Interaction with Attribution Mode

Historical orders are processed using your current attribution mode setting:

Attribution Mode How Historical Orders Are Processed
Per Session Each order counts as one session per product
Per Order Quantity Each unit in an order is counted separately

If you change your attribution mode after importing, consider re-importing your orders so the historical data is processed consistently with your new mode.

Best Practices

Tip Details
Import early Import as soon as you install Reco for immediate recommendations
Set attribution mode first Choose your mode before importing to avoid needing a re-import
Keep historical data on Unless you have a specific reason, leave it enabled for richer data
Re-import after mode changes Ensures consistency between live and historical data processing
Last updated on March 2, 2026